(TORONTO, ON – August 1, 2017) - The Empire Life Insurance Company (Empire Life) (TSX: EML.PR.A) has introduced a new online investment application for segregated funds to make it simple, fast and easy for clients to apply for segregated fund policies while meeting with their advisor. The Fast & Full® Investment Application Process (Fast & Full Investment App) is a web-based tool that advisors can use with their clients to complete, submit, and fund new segregated fund policies, including the popular Empire Life Guaranteed Investment Fund lineup.
The Fast & Full Investment App features a 5-step electronic investment application process that is easy to follow, eliminates long paper forms and offers pre-authorized debit as an initial electronic payment option. Advisors will also be able to request transfers from other financial institutions electronically.
“The Fast & Full Investment App is the first 100% digital application for segregated funds available in Canada*,” says Mike Stocks, Vice-President and Chief Marketing Officer, Retail. “By focusing on improving the user experience for both the client and the advisor, this new digital tool saves time, is more convenient and simplifies the process of applying for these investments with Empire Life,” says Stocks.
“The online application helps to reduce paper and the need for couriers and now provides an option for clients and advisors to meet non-face-to-face** when scheduling a meeting in person is difficult,” says Stocks. “Advisors will have more time to meet with clients to review their needs and provide investment solutions rather than spending time on paperwork and administrative tasks. It’s easier and faster doing things online and over the phone.”
The Fast and Full Investment App works on tablets, desktop or laptop computers and uses electronic signatures to reduce paper and speed up processing time. To learn more, visit FastandFull.ca/Investment .
* Empire Life Competitive Survey June 2017.
** Non-face-to-face option only available for registered and TFSA accounts.
About Empire Life
Established in 1923 and a subsidiary of E-L Financial Corporation Limited, Empire Life provides individual and group life and health insurance, investment and retirement products to Canadians. The company’s mission is to make it simple, fast and easy for Canadians to get the investment, insurance and group benefits coverage they need to build wealth, generate income and achieve financial security. As of March 31, 2017 Empire Life had total assets under management of $16.4 billion. Follow Empire Life on Twitter @EmpireLife or visit www.empire.ca for more information.
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Antonietta Stabile, MBA
Director, Investment Marketing and Communications
416 945 7466